What should you include in a Cover Letter?
A well-crafted cover letter is essential for a job application, as this is your opportunity to showcase qualifications/experience, express your enthusiasm for the position, and stand out to potential employers.
A general guide…
- Contact Information:
Put your name, address, phone number, and email at the top of the cover letter.
- Addressing the letter:
Address the cover letter to the hiring manager whenever possible. If you don’t have a specific name, use a generic name such as “Dear Hiring Manager.”
- Opening Paragraph:
Begin with a strong and engaging opening. Mention the specific position you are applying for and briefly introduce yourself. Express your enthusiasm for the role and the company.
- Body of the letter:
Use one or two paragraphs to highlight your qualifications and experiences that make you a strong candidate for this position.
Offer specific examples of your achievements, skills, and experiences that are relevant to the job description – always using keywords from the job advertisement.
View this as an opportunity to showcase your knowledge of the company and how you can contribute to its success.
Also, address any gaps or unique aspects of your CV. Use this space to explain things positively to your prospective employer.
- Final Paragraph:
Briefly summarise why you are the ideal candidate and reiterate your eagerness for an interview.
Mention that you have attached your CV for review. Then express that you look forward to the opportunity to discuss your application further.
- Signing the letter:
Use a professional closing, such as “Sincerely” or “Kind Regards,” followed by your full name.
If you are sending a hard copy, leave space for your handwritten signature. For digital applications, your typed name is sufficient.
Additional Tips & Tricks…
1. Keep it concise
Aim for a cover letter length of just one page. Be concise and focus on the most relevant information.
2. Tailor specifically to the job
Customise each cover letter you send for the specific job you are applying for. Ensuring you highlight the skills and experiences most relevant to that position.
3. Maintain a professional tone
Maintain a professional and positive tone throughout your letter.
4. Avoid repetition
Don’t simply repeat exactly what is on your CV. Use the cover letter to elaborate on key points from your CV and tell your career story which has led you to this application.
5. Be positive & enthusiastic
Remember, your cover letter is a chance to make a memorable first impression. Make sure it reflects your enthusiasm, professionalism, and your alignment with the company’s needs.

